Renaissance of Gaming Industry, Are You Gamer?
Bahkan seperti dijelaskan dari sebuah artikel di IEEE spectrrum, era gme saat ini menyingkirkan steorotip bahwa seorang gamer adalah orang anti-sosial yang duduk sendirian di kamar gelapnya. Namun, gamer saat ini adalah seorang ibu muda yang memanen secara virtual di farmville, seorang eksmud dengan Ipod-nya yang sedang berada di kereta atau bus menyerang babi jahat berwarna pink di Angry Birds atau bahkan seorang pensiunan dengan Iphone-nya sedang bermain Words with friends...
So, apakah anda termasuk gamer?
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Video games are in a renaissance. Even as game developers continue to churn out big-budget shooters and sports games for the trinity of home consoles—Microsoft's Xbox 360, Sony's PlayStation 3, and Nintendo's Wii—the real action is migrating to a decidedly less hard-core arena: social networks and mobile applications.
According to the Nielsen Co., the top two activities for Americans online are social networks and games—together accounting for about a third of our time on the Net (one casualty: time spent on e-mail, which dropped nearly 30 percent in the past year). Those two trends converge in games like FarmVille. It boasts more than 50 million monthly players, and its sequel, CityVille, is fast on its way tosurpassing 100 million a month, according to the website Inside Social Games. The explosion of such "social games"—games played on social networks—has been aided by a perfect storm of broadband penetration, wireless connectivity, and mobile platforms. And it's made Zynga Game Network, creator of the "Ville" series (which includesFrontierVille, FishVille, PetVille, and YoVille), the second biggest publisher in the game business, worth as much as US $9 billion, according to The Wall Street Journal. Zynga, based in San Francisco, is now bigger than Electronic Arts, the industry mainstay famous for the chart-topping Madden football and Sim City franchises. The communal aspect is central to Zynga's strategy. As Dorion Carroll, chief of technology of the shared technology group for Zynga, says, "We're not a gaming company. We're a social gaming company."
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